Content Strategy Library

Structure & Mapping

Content Model / Taxonomy

What is the Content Model?

A content model defines the content types a system supports (Article, Author, Product, FAQ, etc.), the fields each type contains, and the relationships between them. Taxonomy extends this to the controlled vocabulary, tags, categories, and metadata schema, used to classify and retrieve content. Together, they are the architectural decisions that determine whether content can be reused across channels, migrated without loss, and discovered by both humans and algorithms.

A structured blueprint for content types, fields, and relationships.

Type + Fields + Relationships = Portable content

When should I use the Content Model?

  • When designing or selecting a CMS, the content model determines what the system must be capable of expressing.
  • When the same content must render across multiple channels (web, app, voice, print) without manual reformatting.

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